Articles by Diana Ennen

1) Home-Based Business Is it Right For You?
What does it take to be successful in this field? Ambition, personal drive, motivation, desire and perseverance are the forerunners. Without these, all the skills and experience in the world will not enable you to succeed. However, combine those with your personal skills and experience, and you will have what it takes. Also, take into account the following: Are you ambitious, constantly striving for... » read more

2) A Virtual Assistant New Years Resolutions for 2007
The Virtual Assistant Industry has grown in leaps and bounds this year and is soon on its way to becoming a household word. It used to be people would ask, What is a virtual assistant? Now, the question is more, Who is your virtual assistant? It brings to mind years past when if you mentioned you were starting a home-based business, people would look at you like you were nuts. Now operating a home-based... » read more

3) Marketing Tips - On a Budget
I don't know about you, but when I started my business and even today with a son in college and two kids at home who love to shop as much as mom, I don't have a lot of money to spend on marketing. I need to make sure that every penny I spend is spent wisely, very wisely. So when I market my business, I need to make sure that I'm creative and use all the tools I have available that don't cost money. Here... » read more

4) Rising Gas Prices Have You Down? Work From Home and Save Money at the Pump
Rising Gas Prices Have You Down? Work From Home and Save Money at the Pump With soaring gas prices fueling the strong need to work from home, now is the perfect time to become the business owner you always dreamed about. Think how great that short commute to your home-based office would be for those of you who can no longer afford to travel. You not only save money, but you get to experience the thrill... » read more

5) The Virtual Edge - The Website that Shines
Do you have the Virtual Edge with your business? That website that when people go there they say, Wow, I want to work with that company. If not, here are a few pointers. Packing a Punch Your website is the one thing that defines you and your business and has the potential to draw the entire virtual world to your products or services. How important is it? Well, I just recently had mine redone, and... » read more

6) The Journey To Success In Your Home-Based Business
How do you measure the success in your life? As a home-based working mom it's so different than the outside corporate world. I know for me, one day it can be a call from Borders that they are accepting one of my books, where another day it can be that I finally got my 5-year-old to go on a field trip at school. The last two she had missed being too scared to attend and instead spent the day home, sick. ... » read more

7) Computer Profits From Home - What's Right for You?
On your mark - Get Set - Go! You're ready - you've finally got it - the top of the line computer with all the bells and whistles. It walks, it talks, it connects at the speed of sound, and has everything you'd ever need, plus some, but will it make you money? Absolutely! And we're going to show you how! There are numerous ways to utilize your computer for a home-based business. The key is finding the... » read more

8) Several Do's and Don'ts for Starting a Virtual Assisting Business
Virtual Assistants (VAs) are highly skilled professionals who provide administrative support and specialized services to businesses, entrepreneurs, executives, and others who have more work to do than time to do it. Examples of services a VA can do include web design and maintenance, word processing, meeting and event planning, desktop publishing, internet research, e-mail coordination, business start-up... » read more

9) Organized and Loving It - Working at Home In Style
Over the years, I've tried it all, different ways to get organized, with much trial and error. Some worked, some didn't. I tried some of those fancy looking matching desk sets. They looked beautiful and for some, I'm sure they are perfect. But for me, they took up too much valuable space. Space I needed to proof my work, keep my reference books, or keep those essentials that I use on a regular basis. ... » read more

10) Expect Success in Your Home-Based Business
That's right! Don't sit back and hope that clients will come your way and that this business might work for you. Expect it! Go in with a winning attitude. An attitude that no matter what obstacles come your way, no matter what challenges arise, you will meet them. Not only will you meet them, you will face them and grow in strength by overcoming, and rising above them. Expect Success! Let's look at... » read more

11) Surefire Ways to Pack a Punch With Your Ezines & Newsletters
Newsletters, or ezines, can be extremely effective marketing tools for your business. They put your name in front of your potential clients, regular clients, and peers while showing your expertise and professionalism. They are an excellent means to both market and grow your business and also show your existing clients your creative abilities. Now the only drawback is to ensure your newsletter is... » read more

12) Home-Based Success Tip -- Surviving The Storm Until The Phone Rings
"Ring - Come On Ring. I sent the letters out over a week ago. My web site is up and running and I've marketed everywhere. Why Aren't You Ringing! I know, I'll go away from you and then you'll ring. Okay, I'm doing something else, I'm not even thinking of you, now RING." We've all been there. Anxiously waiting on top of the phone, breaded breath, for that client to call. We've done our homework. » read more

13) December's Marketing Magic for New Year Success
Can you believe it's almost Christmas? The holidays are here and then the start of a new year will be upon us. Now is a perfect time to reflect on your business and see if it is all that it can be. Is it running at full speed and do you have all the clients that you need? If not, it's time to get those engines moving and start into action before the New Year begins. I know, it's the holidays and... » read more

14) 10 Money-Saving Tips for Home Businesses
One of the most common obstacles many home-based working moms face is trying to start or run a new business on a limited budget. The first few years of a business are usually the hardest financially. Some moms leave full-time careers and substantial salaries to start a new business. Others start a home business as stay-at-home moms wanting additional income to support their family as well as a professional... » read more

15) Steps to a Writing an Effective Press Releases
Want to get the most media attention and spotlight for your business? Then the first place to start is with a GREAT press release. Now I can almost see half of you leaving now, dreading the thought of having to write one of these. But wait!! I'm going to show you easy methods to make your press release work for you and get the attention it deserves. Ready? Let's go. We'll briefly go over the... » read more